Role
- Graphic Designer
Duration
- Oct 2017 (3 weeks)
Project Type
- Type Specimen
My Role
- Create a visual introduction for Roboto font
Type Specimen Design
An application with Roboto
Roboto is a neo-grotesque sans-serif typeface family developed by Google as the system font for its mobile operating system Android, and released in 2011 for Android 4.0 “Ice Cream Sandwich”. Similar to Helvetica, Roboto is good for display. It is clean and modern, but not overly futuristic. The specimen is introduced to demonstrate different application with Roboto.
Preliminary Design
A different approach
The preliminary approach of the font specimen used the airline tickets as inspiration. The tearing off design allows users can take the font alphabet away.
